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Updated on : June 2, 2023

Rajkotupdates.news 1

Rajkotupdates.news : Microsoft Gaming Company to Buy Activision Blizzard for Rs 5 Lakh Crore

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The gaming industry is facing a peak rise in its popularity. The revenue and expansion of this community are on their golden days. Nowadays, a game is more than just a means of entertainment for kids. At present day, it is a full-fledged career opportunity for today’s generation. According to a survey conducted in the gaming industry, it is estimated that there are around 3 Billion gamers all around the world. With this much population, you can guess how much potential it holds. 

Considering this information and data, some giant businesses have noticed its potential growth and have decided to be a part of its journey to glory. According to recent Rajkotupdates.news : Microsoft gaming company to buy Activision Blizzard for Rs 5 lakh crore. 5 lakh crore if converted into US dollars, sums up to 68.7 Billion USD. With this big figure, you can guess their confidence in this industry. 

Microsoft being a legendary tech giant is an experienced and promising brand. Therefore we can trust their such a big decision. Already holding a prominent market share in the industry with its Xbox console line, it holds around 30% of the market share in gaming consoles. This is a great step to diversify their portfolio in this area. 

On the other hand, Activision Blizzard is an American video game brand. It is responsible for the development, production, and distribution of various high-ranking and world-famous games. Videogames like Call of Duty, Crash, and Spyro, all fall into their portfolio. With this incredible organizations like Activision and a tech giant like Microsoft, you can guess how bombastic their collaboration will get.

Well, all this was a brief introduction to the headline about recent Rajkotupdates.news : Microsoft gaming company to buy Activision Blizzard for Rs 5 lakh crore event. However, further in this article, we will discuss the topic in detail and will try to understand the intent behind all these updates.

Real Reason Behind the Grand Shopping

It is obvious that this giant investment must not be for no reason. In this section, we will throw some light on the intentions behind this step and what benefits it can give to the companies involved. 

Brand Expansion

Microsoft is already a giant tech enterprise that has its roots spread over the whole world. On top of that, its collaboration with a brand like Activision Blizzard can help both brands expand their area of operations. The only biggest competitions for Microsoft in the console market are Sony’s PlayStation and Nintendo. 

Skills Collaboration

There is no doubt that the engineering of both tech giants is phenomenal on its own. By sharing and collaborating with each other, their creative, technical, market, and many other skills will lead to massive great success for them in the near future. Also from a gamer’s point of view, they will be enjoying the finest products launched by the brands into the market. 

Revenue Model

Microsoft has been taking various moves lately to diversify its core revenue model. The organization started with building computer systems for personal use and corporates, but now they are on its way to diversifying its revenue portfolio and introducing new sources for the inflow of cash.

Challenges While Acquiring Activision Blizzard

There is no doubt that acquiring a brand like Activision is not every company’s cup of tea. It requires a lot of research and challenges to face before making a final decision. In this section, we will discuss those challenges that Microsoft might be facing while merging this brand into their group.

Improper Integration

By improper integration, we mean that there are high chances while merging two companies into one another that they might fail to integrate or collaborate efficiently with each other. There are many factors that can affect it to failure, like business environmental shifts, change management, and the introduction of new rules and regulations.

To tackle this challenge of improper integration, Microsoft has to respect the work ethics and their working style to make them feel like they are in their home. This can also create a toxic working environment and result in the ultimate final product.


There is a high chance and is a very common phenomenon that a business might overpay from the actual value of the business on sale. In many cases, the enterprise on sale only tells the opportunities and they are only missing but not the risks. Let us hope that this huge deal works for Microsoft. 

Coping With Stakeholders

It always becomes very difficult for the new company to parent another company because in many cases it becomes really tough to impress the stakeholders or shareholders of the brand. Moreover, the upper management also sometimes makes it hard to make the cooperation work. 

Acquiring a business must win the hearts and trust of the employees and management of the acquired business. The companies should be transparent and should be able to gain the trust of the whole corporate family.

Impact of the Purchase: Rajkotupdates.news : Microsoft gaming company to buy Activision Blizzard for Rs 5 lakh crore

It is pretty obvious that such big development in the industry cannot go in vain. It must impact somehow the community whether positively or negatively. However, we can only predict the future and witness it before the time comes. Let us tell you the impact that you might notice after the event happens:

Stronger Gaming Market

With the collision of 2 tech giants in the tech and gaming industry, it is pretty obvious that it will revolutionize the industry and will make big changes. With such a strong industry, it is very common for a community to thrive. More and more users will get into the community and try their luck whether for personal or career options. 

Competition Among Gaming Platforms

There are huge numbers of developers, distributors, and publishers in the market. And no one will leave this Rajkotupdates.news : Microsoft gaming company to buy Activision Blizzard for Rs 5 lakh crore update unnoticed. Other large enterprises will also try their hands out to merge with each other or diversify their functions. With this much competition in the industry, new tech and innovations will thrive for gamers.

Future Gaming Innovations With Rajkotupdates.news: Microsoft gaming company to buy Activision Blizzard for Rs 5 lakh crore

The future of this industry has always been a topic of discussion. Well, it is pretty clear to see that things we used to imagine in the past are nowadays happening in real life. All thanks to advancements in the tech industry. Therefore now we will tell you what are the potential things or inventions that can happen in the near future in the community.

Cloud Gaming

Cloud gaming is an under-development project which is not fully functional yet. However, there are some beta versions available in the market but it will take some time until it comes out in its full glory. The whole idea behind this is to eliminate heavy and expensive consoles and equipment like computers and Xbox etc and replace them with cloud technology where the game would be able to run at its full with a lightweight device like your personal TV streaming device. 

VR Gaming

VR or Virtual Reality is a tech that has been out there for some time. But there are still mind-blowing developments happening in this module of gaming. The gamer is provided with a headset from where he can enjoy the full 360-degree view around his eyes and can experience every corner of the game. Developments like these prove that there is nothing holding this industry back and the future of this community is as bright as the sun. 


Esports has already become a great sensation in today’s generation. As you can guess by reading the name, it is all about taking sports to digital means. There are large tournaments and leagues that are already being organized in different locations. The prizes of these tournaments are mind-blowing and some youngsters are even entering into this field as their career option.

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